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I'll admit, I watch little commercial or network TV anymore, but we watched Sat. Night Live last night and whataya know, here's a corporate commercial for the Alfa Romeo Giulia. So it seems FCA is serious about selling some Italian cars here.

They've run TV ads for the 500 before, but have commercials for the 124 been run? (Nope, I did not watch the superbowl, not a fan, in case they ran ads there.) Or are they waiting for MY 2018 when more cars would be heading to America?

Steve.
 

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No there does not seem to be any commercials for our little beauties. This is a major point of frustration for the dealers.
 

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There have been at least 2 separate ads that have run on tv in the US...they were running for several months back late summer of 2016 to the end of the year...you can catch them on you tube...have not seen them on lately....new ad campaign probably now underway...
 

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I don't usually watch tv. But I spend way too much time on the internet and they are definitely getting plugs in on there.
 

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If I remember correctly the desk that the super bowl announcers were at said Alpha Romeo. There were 3 tv spots for alpha romeo during the broadcast.
 

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Ya, been seeing lots of Alpha Romeo ads on TV but nothing on the Spider. They are not the same obviously.
 

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I like the commercial where the elderly husband's 124 serves as Viagra. The "Free as a Bird" commercial is pretty good as well. As PureAdrenaline suggested, you can find them on YouTube.
 

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A L F A Romeo! Jeez!
 

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If I remember correctly the desk that the super bowl announcers were at said Alfa Romeo. There were 3 tv spots for Alfa Romeo during the broadcast.
fify
 

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Ya, been seeing lots of Alfa Romeo ads on TV but nothing on the Spider. They are not the same obviously.
fify
 

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If I remember correctly the desk that the super bowl announcers were at said Alfa Romeo. There were 3 tv spots for Alfa Romeo during the broadcast.
fify
 

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Check the Fiat USA YouTube channel. There is this extended spot from 9 months ago, which I remember seeing on broadcast TV:

And there are some other video assets too -- such as this exciting number for the Abarth:

BMC
 
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